this campaign is nothing short of brilliant.
to be completely honest, i never thought i would see the day that microsoft would respond so effectively to apple’s “i’m a pc” campaign.
hats off to the agency, crispin, porter + bogusky and hats off to microsoft.
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I'm a strategy guy at Ogilvy in our APAC regional office in Hong Kong by day, foodie and blogger by night, motorcyclist, diver and traveller always.
