johnnie walker… another great ad

another great example of good story telling and getting viewers to view a six minute ad. via mumbrella.

the mini clubman, how virals should be done

here’s another example of how virals should be done.
via: http://nguyenduong.tumblr.com/

dancing in the street: t-mobile flashmob

another well executed, smart, funny, and creative ad that happened to get viral.
somebody shook up a great big can of awesome sauce and busted it out here!

thanks to my colleague kate for this one.

a good viral video: asics

this video is simply brilliant. reasons why i think it works:

it tells a story
it does so in a very personal way;
it’s not trying to flog a product to me;
the visuals are interesting and appropriate and
it’s not trying to be a viral video.

compare it to another shoe company who gets a massive [...]

lame viral video – nike

this is what happens when a well funded brand sits down and says “let’s make a viral video”. you would think that it would work, it contains a celeb – taylor momsen of gossip girl fame – fancy running shoes and parkour. the acting is bad and it’s shot to look handycam when it isn’t [...]

john lennon back from the dead to promote olpc

this ad uses john’s digitally manipulated voice and likeness to promote the “one laptop per child program“.
no doubt it’s a worthy cause but anyone else think that it’s a little weird to use dead celebrities?

ge coal greenwash

how do you make an unsustainable energy source sexy again? advertise of course! does this ad remind anyone of a particular scene in zoolander?
no supermodels were harmed during the making of this commercial.

finally, a funny ad from coca-cola amatil

it’s taken a while but seems like my old employer has come up with a smart commercial. now pay attention, it’s not the first commercial, which is passable but not great. the second commercial when they received complaints for the first one is the funny one. mother is an energy drink marketed by the coca-cola [...]

bad apple. bad apple. bad apple

i must say i am really disappointed in the new “i’m a pc” tvc by apple. i think the hubris has set in at one infinte loop.
apple you were original once. resorting to vista bashing again? how much do you spend on advertising? how many time did you use the word “beautiful” mr jobs to [...]

funny photo depicting apple’s market share

your man here is no apple zealot (or pc zealot for that matter) but this image is particularly powerful and particularly funny. i don’t know whether to think “wow” or “what a bunch of unoriginal clones”.

Next Page »