Salesforce.com puts an interesting spin on social employee performance management, complete with game mechanics and badges. Rypple was acquired by Salesforce late last year.0
Get your marketing strategy right so you can make good, effective advertising that is ethical, smart and not annoying.
KLM says Adios to it’s Mexican customers with a tone deaf Tweet30/06/2014Campaigns & Content
My questions to Facebook regarding their recent controversial research30/06/2014Ethics & Issues
Snickers takes a bite out of Luis Suarez with a piece of real time content25/06/2014Campaigns & Content
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I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.0
- David Ogilvy on overuse of research -