another well executed, smart, funny, and creative ad that happened to get viral.
somebody shook up a great big can of awesome sauce and busted it out here!
thanks to my colleague kate for this one.
lame viral video – nike
January 16, 2009 By View Comments
this is what happens when a well funded brand sits down and says “let’s make a viral video”. you would think that it would work, it contains a celeb – taylor momsen of gossip girl fame – fancy running shoes and parkour. the acting is bad and it’s shot to look handycam when it isn’t at all. zero authenticity.
would benefit from a smaller budget.
make up your own mind though.
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